CleanPix Corp. Wins 2007 Award in New Communications from Society for New Communications Research
CleanPix.com is pleased to announce that it is a recipient of a 2007 Award of Merit in the TECHNOLOGY INNOVATION of the Society for New Communications Research Awards program http://sncr.org/?p=91. The Society honors innovative individuals, corporations, nonprofit organizations, educational institutions and media outlets that are pioneering the use of social media, ICT, mobile media, online communities, virtual worlds and collaborative technologies in the areas of media, marketing, public relations, advertising, entertainment, education, politics and social initiatives. The award winners were announced at the Society’s awards gala at the Colonnade Hotel in Boston, Mass on December 5th, 2007.
The Challenge
In most businesses today, digital files are still being delivered manually. This method requires burned discs, overnight couriers and increased hardware for storage and management, which causes increases in cost both monetarily and environmentally.
The Ingenious Proposal
Simply put, digital files should be delivered electronically. CleanPix created a digital file courier for logos and marketing materials. CleanPix wanted to reduce or even eliminate the use of burned discs (plastics), packaging (paper/plastic), overnight couriers (fuel) and the need for additional hardware (raw material) in the management and delivery of digital media files. CleanPix solves the current problem of communications managers having to spend too much time, effort and cost to put their company's marketing materials into action. It is often difficult to find the right file, figure out what file format you need and how you are going to get it to the person who requested it. CleanPix gives you the right file, right format, right now!
The Call
Create a service that uses a collective use of hardware and software (ASP) for clients to manage and deliver digital media files. The service needed to be easy to use and require minimal technical skills by both the administrator and end user. The service does not require any special purchase of hardware or software. This immediately reduces plastics, packaging, fuel and raw materials consumption.
CleanPix Corp. program exemplifies the mission of this awards program: the successful and innovative use of new communications solutions and social media practices to enhance communications and relationships,” commented Mike Manuel, SNCR Best Practices committee chairman.
The Success Story
CleanPix has eliminated or greatly reduced the manual delivery of media files for its clients and increased their PR and marketing visibility worldwide. In the past 6 years they have recorded over 300,000 successful downloads for their clients. The overall impact for the environment is huge. CleanPix now uses 100% wind generated power. Read more...
About the Society for New Communications Research
The Society for New Communications Research is a nonprofit global think tank dedicated to the advanced study of new communications tools, technologies and emerging modes of communication, and their effect on traditional media, professional communications, business and society. For more information, visit http://www.sncr.org or call (650) 331-0083.
For the SNCR:
Jen McClure Executive Director
Society for New Communications Research
(650) 331-0083
jmcclure@sncr.org
Skype: jenmcclure
http://www.sncr.org